Vision & Mission

I’m Elisha Casagrande, founder of Australia’s leading online Personal Styling website.

After working in all areas of styling from corporate through to editorial, visual merchandising and more recently e-commerce, it was working with women one on one that saw my career thrive almost 6 years ago. On a more personal note, it’s been the last 4 years as a working Mum of 2, that have driven my desire to shake up the personal styling industry, as we know it. Time was now a luxury and I knew I wasn’t the only one feeling like this.

How could I expect women to dedicate those precious few hours to me; developing their style, editing their wardrobes and pacing through the shops? That didn’t sit well with me and so I developed a way in which I can continue to help women everywhere look & feel their best, minus the time and effort to do so.

It is my passion to pass on the knowledge, skills and confidence for women to be able to dress themselves and to do it well. Looking great doesn’t need to be hard. In fact, it’s simple when you get given the right place to start. I’m a very strategic Stylist and the way I approach styling is a little different to most. I’ve spent years working with incredible women, though realised very early on that if women don’t know this “stuff” themselves, then give it some time and cracks begin to appear.

My approach is more about giving women the tools needed to style themselves and to shop on their own – that’s the ultimate goal for me!

This is fashion. There shouldn’t be fears, there shouldn’t be doubts and there’s certainly no room for frustration and confusion. All that lies between a happier, more confident, kick-ass version of yourself is for you to let your guard down and together we’ll begin to nudge you in the right direction.


Copyright © 2016 | Site by Elisha Casagrande

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